Blue Corona is a marketing analytics and optimization company with offices outside Washington, DC in Maryland as well as in Charlotte, North Carolina. We provide marketing analytics and optimization services that help business owners measurably improve their marketing performance and return on investment (ROI). You can’t maximize your marketing results without accurate tracking (and “no”, asking people how they heard about your company doesn’t constitute accurate tracking!). For this reason, every client engagement starts and ends with marketing analytics. This means tracking every single advertising and marketing strategy a company employs – even if your only marketing strategy is your company’s website. Better information drives more meaningful insights and improved performance. Many digital marketing companies in the USA don’t seem to get that, or they focus on the metrics that don’t matter to your bottom line.
A recent Gallup poll revealed more stay-at-home moms report experiencing sadness or anger in their day than moms who work outside of the home. Of the 60,000 women surveyed, the poll included women with no children, working moms and stay-at-home moms who are or who are not looking for work "to distinguish between those who may not be employed because of circumstance rather than by choice."
Her other kid-centric tips: Set aside a few cool toys that your kids can play with, or arrange playdates or special movie viewings only during "Mommy's work time." If your children have something to look forward to, they'll be less likely to interrupt you. You can also try setting up an activity center in your home office so kids feel as if they have their own designated place to do projects while you catch up on e-mails. If their interest in that fails, create a "boredom bowl," suggests Durst.
Developing and monetizing microsites can also garner a serious amount of sales. These sites are advertised within a partner site or on the sponsored listings of a search engine. They are distinct and separate from the organization’s main site. By offering more focused, relevant content to a specific audience, microsites lead to increased conversions due to their simple and straightforward call to action.
Some advertisers offer multi-tier programs that distribute commission into a hierarchical referral network of sign-ups and sub-partners. In practical terms, publisher "A" signs up to the program with an advertiser and gets rewarded for the agreed activity conducted by a referred visitor. If publisher "A" attracts publishers "B" and "C" to sign up for the same program using his sign-up code, all future activities performed by publishers "B" and "C" will result in additional commission (at a lower rate) for publisher "A".
Collaborative Environment: A collaborative environment can be set up between the organization, the technology service provider, and the digital agencies to optimize effort, resource sharing, reusability and communications. Additionally, organizations are inviting their customers to help them better understand how to service them. This source of data is called User Generated Content. Much of this is acquired via company websites where the organization invites people to share ideas that are then evaluated by other users of the site. The most popular ideas are evaluated and implemented in some form. Using this method of acquiring data and developing new products can foster the organizations relationship with their customer as well as spawn ideas that would otherwise be overlooked. UGC is low-cost advertising as it is directly from the consumers and can save advertising costs for the organisation.
Despite its older origins, email marketing is still a viable source of affiliate marketing income. Some affiliates have email lists they can use to promote the seller’s products. Others may leverage email newsletters that include hyperlinks to products, earning a commission after the consumer purchases the product. Another method is for the affiliate to cultivate email lists over time. They use their various campaigns to collect emails en masse, then send out emails regarding the products they are promoting.
SEO is an effective tool for improving the volume and quality of traffic to your website. Visitors are more likely to click on free organic listings than on paid listings. Our SEO strategies apply only the best and most current practices that focus on the use of great content development, content marketing, social media. All of these strategies combined result in the most effective use of best practices that drive long term ROI.
Like Wonder Woman, women who work from home appear completely normal on the outside. (OK, so maybe fantasizing that I look like Gal Gadot is a stretch, but you get my drift.) We do the cleaning and the cooking and the child chauffeuring and the diaper changing and the doctor’s visits, and we’re always that person who’s home to sign for the random delivery or take care of the kid with a fever.
Being on the cutting edge of website design and development is critical to stay relevant as a leading agency which is why our expert team uses the latest technology to ensure your websites and lading pages are easily accessed and usable across all devices. We have vast experience in Ecommerce design and development, building well-optimized landing pages, conversion rate optimization, mobile websites, and responsive design. Our design team has experience in all things digital and the ability to create amazing websites, landing pages, creative for display advertising, infographics, typographic video, print ads, and much more.